Creating a Comprehensive SEO Tools Directory During Lockdown: A Personal Project
In an effort to enhance the accessibility and discovery of valuable SEO resources, I took the initiative to develop a curated directory of SEO tools, accessible at findseotools.com. This project was born out of a period of downtime during the recent lockdown, providing an opportunity to consolidate my knowledge and streamline browsing for SEO professionals.
Background and Motivation
Having accumulated several years of experience within the SEO industry, I’ve come to realize that the ecosystem is bustling with a multitude of tools—used by agencies, in-house teams, and freelancers alike. While some tools enjoy widespread popularity and familiarity, others remain relatively under-the-radar despite their effectiveness. Recognizing the challenge of navigating this plethora of options, I sought to create a centralized, user-friendly resource to facilitate easier discovery and comparison.
Development Process
Over the past few days, I dedicated significant time to researching, reviewing, and categorizing approximately 400 SEO tools. During this process, I encountered some tools that were poorly maintained, occasionally associated with unethical practices, or seemed spammy—leading me to curate the list carefully, ultimately narrowing it down to just under 200 high-quality and reputable tools.
Please note that this collection cannot claim to be all-encompassing; the SEO landscape is dynamic and ever-evolving. I encourage visitors to suggest additional tools via the contact form on the website, as I’m committed to continuously updating and refining this resource.
Personal Usage and Recommendations
While I haven’t personally used every tool listed, I’ve highlighted several that I regularly rely on by marking them with a star (⭐). These are tools I trust and frequently incorporate into my workflow, and I hope they prove as useful to others as they are to me.
Technical Details of the Site
Given the constraints of budget and time, I opted to build this directory as a simple, single-page application hosted on carrd.co—a platform known for its affordability and ease of use. The site employs URL fragments (#) and features non-‘nofollow’ links, which is somewhat unconventional but aligns with the minimalistic approach I aimed for.
Future Enhancements
Looking ahead, I plan to implement several features to improve user experience and the resource’s value, including:
- Advanced filtering options, including pricing and functionality.
- Customizable descriptions for each tool.
- User reviews and ratings.
- Improved SEO optimization for better visibility.
Get in Touch
Your feedback and suggestions are highly valued. Whether you have ideas for additional tools, feature requests, or general questions, I invite you to reach out via the contact form on the website or send me a direct message on Twitter (@kimdewe). I’m eager to hear your thoughts and collaborate on enhancing this resource.
Conclusion
This project reflects my ongoing commitment to supporting the SEO community by simplifying access to essential tools and fostering a collaborative environment. If you find the directory helpful, stay tuned for future updates, and don’t hesitate to share your insights!

